![00_MainImage_FinalRetouched.jpg](https://images.squarespace-cdn.com/content/v1/531d0f85e4b07c42c349bb19/1459728461714-WM1QCRIZ76YWM6Z3OHL3/00_MainImage_FinalRetouched.jpg)
Pheno
Accelerate Diagnostics came to Bridge with its novel and potentially life-saving diagnostic technology to design and engineer an elegant and highly functional enclosure and simplified consumable.
Bridge’s highly integrated Engineering and Industrial Design teams collaborated to meet demanding technical requirements in a short time frame. The result streamlined and simplified the user experience, and offered visual excitement to support an emerging brand.
Using its trademark multidisciplinary approach, Bridge’s industrial designers came up with an iconic visual design that proved compact and user-friendly for routine loading and unloading of samples. Bridge engineers then worked with Accelerate engineers to translate this vision into a cost-conscious solution focused on ease of use, manufacturability, and reliability.
![Sequence-1024x683.jpg](https://images.squarespace-cdn.com/content/v1/531d0f85e4b07c42c349bb19/1459728505042-BELAJAN3TJ47UNL9YPCP/Sequence-1024x683.jpg)
![Instrument_QuarterView-1024x683.jpg](https://images.squarespace-cdn.com/content/v1/531d0f85e4b07c42c349bb19/1459728369710-VOGTLSSFSSYRPK7GODJM/Instrument_QuarterView-1024x683.jpg)
![04_Set-1024x683.jpg](https://images.squarespace-cdn.com/content/v1/531d0f85e4b07c42c349bb19/1459728375713-VEZZZV0WHFAGS42OLJF0/04_Set-1024x683.jpg)
Designed as part of Bridge Design for Accelerate Diagnostics
Team: Solene Bourgeois - Designer, Phil Halbert - ME engineer
Award: Gold MDEA AWARD
Copyright Photography : Bridge Design and Dan Clark